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Optimization Tools

Simple, Measurable, Attainable, Relevant and Time-oriented Tools

On-Site Optimization is the first step of optimization process. Many web sites suffer from pure ranking because of structural issues. This is one time job except you are changing your website structure.

On-Page Optimization is about improving your web page ranking in search. This process covers your web page speed and performance. Optimized web page must be friendly for search also easy to read and navigate for your visitors.

Off-Page Optimization adds more weight and value to your web site. This process increase your web site presents in search and traffic.



Member Tools
SEO Tools - Web Site Analysis

Web Site Analysis

SEO Tools - Search Engine Optimization

Search Engine Optimization

SEO Tools - Web Site Promotion

Web Site Promotion

SEO Tools - SEO Platform

SEO Platform

Optimization tools help you evaluate your web pages easily. Proper tools save your time and money. Our tools designed base on best practices and we update them regularly.

Optimization tools evaluate and measure many metrics fast and reliable.

Web Site Analysis

Website optimization starts with web site structure analysis. You want to be visible by search engines so you need to structure your web site as search engine friendly based on best practices.

Web site structure optimization is the one time job. Your new web pages and content must be following the same structural optimization rules.

You need to update your structural contents such as your site map and search engine robots exclusion file.

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Web Page Analysis

Web Page Analysis gives you overview about on-page optimization status. People type keywords in search engines or simply they Google it.

People doing the search by entering search term or keywords in search engines like Google, Yahoo, Bing, Ask and so on so you need to optimize your web site and web pages for relevant keywords.

Search engines love rich, contextual and well-written content. Write your content for people not for search engines but keep an eye on optimization rules, optimize your content but do not over due it.

Web site with structural optimization will rank for all keywords in their home page but here is the question, what is their rank? Before any action, you need to analyze it first.

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Keyword Analysis

People start their search by input the search term in search engine. You need to target your audience by having great ranking for their search terms. They search by keyword so you need to optimize your content for related keyword. Keyword Analysis gives you an overview about keywords you are using in your web page.

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Link Analysis

Link Analysis extract all links from page. Link analysis examine the link type such as absolute, relative, anchor and data also report variables in the link as extra.

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Anchor Text Analysis

Anchors analysis extracts all anchors in the page. Anchors are not visible for visitors of the web page except they click on a link with anchor.

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Meta Tag Analysis

Meta tags are becoming less and less important but meta description still matter. Use meta description to write the description of your site. In most search engine results the meta description will show under the title and this is what your visitors can see in search as description of your page.

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Broken Link Analysis

Link rot (or linkrot) is the process by which links on a web site gradually ends up pointing to a web page or server that is permanently unavailable as time goes on. The phrase also describes the effects of failing to update web pages so that they become out-of-date, containing information that is old and useless, and that clutters up search engine results.

A link that doesn't work anymore is called a Dead Link, broken link or dangling link. Because broken links are, to some, very annoying, generally disruptive to the user experience, and can live on for many years, sites containing them are regarded as unprofessional.

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Readability Test Analysis

Readability tests are formulae for evaluating the readability of text, usually by counting syllables, words, and sentences. Readability tests are often used as an alternative to conducting an actual statistical survey of human readers of the subject text.

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Search Engine Optimization

We believe the web site optimization is more than search engine optimization. Converting visits to your business goals rely on your web site optimization process. In fact, web site optimization is all about optimizing your web site to convert more visits to your business goals also increase your web site traffic.

Web site optimization helps search engines index your web site effectively. Being index in search engines helps your audience find you and it brings you business or opportunities.

We deliver all-in-one solution as set-it-and-forget or evaluates, validate and make your next move or schedule your reports. You have full authority and ownership of your optimization results. We brings you corporate solution for small business but affordable and highly effective.

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Web Site Promotion

We optimize and promote your web site and web page with a highly trained optimizer team based on the white hat web site optimization best practices techniques also with having the best platform and tools.

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Term Target Analysis

Before any keyword optimization, you need to find the right keywords to drive maximum quality traffic to your web page. In addition, you must choose expandable keywords.

By using of Term Target Analysis tool, you will find useful detail about keywords. You can analyze your competitor web site to know what keywords they are using and then choose to compete in the same keywords or try different less competitive keywords.

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SEO Platform

Master Optimizer provides Optimization Platform for web site optimization. We believe search engine optimization is on aspects of web site optimization.

Our platform has four main modules as listed below:

  • SEO: Search Engine Optimization
  • WSO: Website Optimization
  • WPO: Webpage Optimization
  • SMO: Social Media Optimization

Our Optimization Platform has SEO module, which has multiple sub-modules for major optimization process. In addition, our Optimization Platform has automated tools as well engineering supervision for some task is not doable by automation.

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